Its an small I.T training company.. thanks
One thing that helps is to set goals and project milestones. You want to have long-term goals and short-term goals. When you set these, you can include in your report what progress you made on the long-term goals, which short-term ones you’ve accomplished, and what new goals you’re setting this month. You’ll always have something to talk about this way and it makes your marketing efforts measurable.
Your marketing report might also discuss budgeting. While you don’t want to share specifics with a wide audience, you can talk about whether projects are overbudget or underbudget and talk about how you troubleshooted things…this will make you look good and will also energize your employees to do more to keep their projects in budget and on time.
You can also put focus on the clients and talk about the projects you did and the success that it had and how your training impacted their organizations. If the report is going to be shared with anyone outside of your company, get clients’ permission before using their names.
Lastly, think of it as a newsletter. Some people think of marketing as only Promotions (as in, how well did our ad campaign go?). However, you can also talk about other aspects of the marketing mix. Where did you PLACE ads? What new PRODUCTS or programs did you develop? Are you offering any special PRICES or discount packages?
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References :
One thing that helps is to set goals and project milestones. You want to have long-term goals and short-term goals. When you set these, you can include in your report what progress you made on the long-term goals, which short-term ones you’ve accomplished, and what new goals you’re setting this month. You’ll always have something to talk about this way and it makes your marketing efforts measurable.
Your marketing report might also discuss budgeting. While you don’t want to share specifics with a wide audience, you can talk about whether projects are overbudget or underbudget and talk about how you troubleshooted things…this will make you look good and will also energize your employees to do more to keep their projects in budget and on time.
You can also put focus on the clients and talk about the projects you did and the success that it had and how your training impacted their organizations. If the report is going to be shared with anyone outside of your company, get clients’ permission before using their names.
Lastly, think of it as a newsletter. Some people think of marketing as only Promotions (as in, how well did our ad campaign go?). However, you can also talk about other aspects of the marketing mix. Where did you PLACE ads? What new PRODUCTS or programs did you develop? Are you offering any special PRICES or discount packages?
References :